SIA welcomes final ACCC approval for Virgin Australia alliance

SIA says it welcomes the move by the Australian Competition and Consumer Commission to approve its proposed alliance with Virgin Australia.

The ACCC’s approval represents means SIA and Virgin Australia can proceed with their wide-ranging alliance.

Customers will be able to earn and redeem frequent-flyer miles on SIA and Virgin Australia flights by the end of the year and codesharing is expected to commence early next year.

Under the alliance, SIA and Virgin Australia will codeshare on each other’s international and domestic flights, offer reciprocal frequent-flyer programme benefits and lounge access, co-ordinate schedules between Singapore and Australia and beyond to provide seamless connections, and engage in joint sales, marketing and distribution activities.